IAN CROSS

DIRECTOR • DESIGNER

Most recently, I have created work for Sky Creative, BBC Studios, Ministry of Sound, Hayu and EE.

I was at art school when I discovered film makers such as Stan Brakhage, Len Lye, Malcolm Le Grice and Robert Breer, and began an obsession with experimental film.

Studying 16mm filmmaking and animation processes such as developing, optical printing ad editing, I became aware of the crucial role experimentation plays in the creative process.

In 1996. after completing my second short film for the Animate scheme, I joined Picasso Pictures where I quickly found a reputation for design and motion graphics, creating campaigns for Sunday Times, Virgin, HSBC and M&S and forging relationships with agencies such as RKCR, AMVBBDO and Lowes.

In 1999 I collaborated with the painter Steven Marshall and photographer Maria Mochnacz on a short film and a year later directed my first live action short for Channel 4’s Artificial Intelligence season.

In 2000 I joined forces with Stuart Hilton and we created FAQ. We went on to create and direct spots for Guinness, Ford, National Lottery, BT, Walkers, Cheerios, Samsung, Sainsbury’s, Twinings, Adidas, Heineken, William Hill and many more, picking up many awards along the way, including a D&AD Silver pencil.

I also designed and created TV and Film Titles, including award winning Snatch Opening titles, Curse Of The Golden Flower and Sky Italia’s Romanzo Criminale.

I also picked up awards for the hugely popular BBC2 Channel idents.